Giordano Redesigned

Giordano Redesigned
featured2023

Project Overview

Redesigned the Giordano website to create a seamless and engaging online shopping experience that mirrored the in-store experience.

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Role

UI/UX Designer

Business AnalysisUX Mapping

Challenge

Address the disparity between online and in-store experiences and improve Giordano's online exposure.

Process

Outcome

Redesigned the website, added features like AR try-on and a chatbot, and ensured alignment with Giordano's brand vision. Saw a significant increase in user engagement and online sales.

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